Archive for December, 2013

How Using Dealership Marketing Improves Sales Results

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[Posted December 30th, 2013 by Keith Shetterly]


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When it comes to recapturing lost opportunities, nothing is more important than having the right information. For example, when a dealer wants to reconnect with lost sales opportunities, it is critical to understand why the customer did not choose to buy in the first place. This knowledge acquired by

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Drive More Sales with Help from Automotive BDC

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[Posted December 12th,  2013 by Keith Shetterly]


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Car dealers are facing an uphill battle on multiple fronts. They need to appeal to customers who are interested in the car brands they carry, and they have to compete with other dealers for those customers. Individuals tend to shop around before making big purchase like a car, so ...

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