Archive for 'Blog'

Dealership BDCs: Tips for successful business integration

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[Posted September 10th, 2015 by Keith Shetterly]

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Business development is one department that dealerships can’t do without. Most dealers agree their salespeople’s phone skills can be terrifying. They may be great in face-to-face meetings, but it is a different matter altogether when getting to answer calls in a proper manner as well as making follow-up calls to customers.

When done right, Business Development Centers (BDCs) help dealerships significantly increase appointments, which leads to ...

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The How and What of the Automotive BDC

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[Posted June 29th, 2015 by Keith Shetterly]

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While everyone may say that they have an automotive BDC, when asked about what it does, oftentimes there are lots of different answers. The reason behind this is that not everyone understands what a BDC is.

According to Wikipedia, it “typically stands for “Business Development Center” in the professional business world. BDC usually refers to a call-center staffed with customer service representatives responsible for ...

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6 Ways to Improve Your Dealership’s CSI Scores

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[Posted June 4th, 2015 by Keith Shetterly]

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The single most effective way for a car dealer to differentiate their company from other dealerships is with outstanding customer service. Customers who come in ready to make a major life purchase have high expectations as to how they want to be treated.

There are major rewards for businesses that keep working to enhance customer relationships. It is a chance to build value for your customer without ...

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5 Reasons to Get a Job at a Business Development Center

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[Posted June 3rd, 2015 by Keith Shetterly]

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There are several important types of jobs available at a Business Development Center (BDC), especially since these centers are the driving force behind customer sales in businesses like the automobile business. The Business Data Manager is in charge of the center, and the other employees hired to do the daily work are often hand-picked by this person to accomplish the goals of the BDC.

The representatives ...

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4 Ways to Market Your Dealership More Efficiently

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[Posted June 3rd, 2015 by Keith Shetterly]

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Running a dealership requires a strong command of business strategies. These strategies include finding new and innovative ways to reach out to consumers and get them interested in your product. In the automotive industry, there are varieties of ways to bring in traffic. Here are 4 highly effective ways to market your dealership with a BDC.

1. Creating a Business Development Center

A business development center, or ...

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3 Dynamic Ways to Increase Sales: Using a BDC

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[Posted June 3rd, 2015 by Keith Shetterly]

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Over the past few years there has been a major shift in the way customers buy their vehicles. This includes the way that many customers decide to make their purchases on the web. Also, there has been an increase in sales through phone leads. Due to this dramatic rise, the techniques that are used to handle more phone leads has changed. There are three ...

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10 Things Your Dealership BDC Should Be Doing

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[Posted May 13th, 2015 by Keith Shetterly]

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The business development center, or BDC, was pioneered in the automobile industry and the dealership BDC continues to play an integral role in the auto industry’s business model; offering services as varied as customer support, job training, lead generation, and funding. While there has been some debate as to whether BDCs are still useful, many industry leaders insist that they are invaluable and are looking ...

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5 Reasons to Open An Automotive Call Center

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[Posted March 27th, 2015 by Keith Shetterly]

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The automotive industry is dependent on the relationship between the dealer and the customer. A business development center, BDC, is a small company that’s created with the specific purpose of helping a company grow. In the case of the automotive call center it is largely set up to take inbound and outbound calls in an attempt to fulfill the automotive industry’s ...

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How to Strengthen Brand Loyalty

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[Posted March 5th, 2015 by Keith Shetterly]

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Brand loyalty is something every business wants but many don’t have. This is the stuff legends are made of: getting your customers to be loyal to you and only you. Brand loyalty, according to Retention Science, has less to do with prices or money and more to do with the way your brand is perceived by car buyers via promotional ...

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Automotive Call Center Infographic February 2015

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